BALLERS

How We Helped BALLERS Explode in Dubai

When BALLERS came to us, they had the vision, the energy, and the product — they just needed momentum. Real momentum. The kind you feel online, in the streets, and in the culture.

So we built that for them.

Over 60 days, we created a full-on creator ecosystem around BALLERS. Not just random influencers — the right ones. People who actually live the lifestyle: fitness heads, padel players, basketball kids, streetwear creators… the whole mix.

Here’s what we did, very simply:

• Activated 32 micro-influencers who genuinely fit the BALLERS vibe

• Produced 145+ real pieces of content (reels, stories, UGC, gym clips, street style)

• Hosted 4 creator meet-ups to create hype and community energy

• Rolled out 3 product drops that we timed perfectly with content waves

And the results honestly shocked even us:

• +280% Instagram reach

• +164% follower growth

• 47,000+ profile visits

• 12,000+ website hits directly from creators

• Weekly sell-outs on the most-wanted pieces

• BALLERS quickly becoming one of Dubai’s most talked-about lifestyle brands

What worked wasn’t “marketing.”
It was consistency, culture, and creators who loved the brand enough to push it naturally.

We didn’t give them followers — we gave them movement.

This is exactly the type of work we love doing at Yamammi: taking a brand with potential and giving it the fuel it needs to be everywhere.