
Scaling 700 Become a Go-To Fitness Destination in Dubai
How We Helped 700 Become a Go-To Fitness Destination in Dubai
700 Padel & Fitness Hub is a premium multi-studio hub on the busiest street in Al Barsha, Dubai.
They have everything - padel courts, fitness zones, wellness rooms and a café (that has won prizes - imagine that!)
They had the space, classes and potential, but reached out to us for consistent content. They wanted to bring more life in with influencer marketing.
So we positioned 700 as THE place to train, play and rest.
Even with heavy competition around the area, we helped them build a community around it.
Over the next 12 months, we built a full creator ecosystem around 700.
Here’s what we achieved:
Activated 112 micro-influencers across padel, fitness, wellness, and lifestyle
Produced 450+ content pieces (padel clips, class transitions, recovery sessions, café lifestyle moments)
Rolled out ongoing creator sessions across padel courts, fitness studios, and wellness zones
Organized multiple influencer class takeovers
Helped shape 700’s online personality
And the Crazy Results
+240% increase in Instagram reach
9,800+ website visits directly from influencer content
Strong uptick in padel court bookings
Noticeable growth in fitness class attendance
700 becoming one of Dubai’s most talked-about multi-studio fitness hubs
We even had creators returning with their network - booking courts, joining classes, hanging out at the café.
This is exactly the type of work we are proud of at Yamammi.
Giving it all the fuel it needs to become a PROPER destination.