Scaling a Beauty Service to a Booked-Out service with UGC influencers
How we turned a Hidden Aesthetic Gem Into a Booked-Out Service
Elora Beauty had what all women want - skilled nail artists, high-quality products, and salon-level quality directly to their HOME!
A woman dream just came true.
What they didn’t have yet was consistent visibility.
Content that showed the convenience, the artistry, and the premium at-home experience.
So we built that for them.
They partnered with us to build a tailored influencer marketing system that would bring the experience to every Dubai girls feed.
Over the next year, we executed a creator program tailored to home-service beauty.
What we did:
Activated 80 lifestyle, beauty micro-influencers who matched Elora’s target clientele
Produced 120+ UGC assets featuring nail transformations, at-home appointment setups, and “getting ready at home” stories
Grew their google ranking from 0 to first page on Google + their Google business profile.
Showcased their key differentiators: high hygiene standards, precision, reliability and fast communication
And the results were exactly what we wanted:
+210% increase in Instagram reach
5,000+ profile visits
1,400+ WhatsApp / booking-link clicks
Noticeable rise in new home-appointment requests, including repeat bookings
MISSION ACCOMPLISHED.
This is exactly the type of partner we love working with at Yamammi.
They only needed the right creators showing Dubai what the experience feels like.