Flex Studio
Helped Them Become the Go-To Wellness Spot in Dubai
How We Flex Studio Become the Go-To Wellness Spot in Dubai
Flex Studio reached out to us with one clear goal:
fill their classes, build real community, and become the most talked-about wellness space in the city.
They already had the vibe — beautiful space, great instructors, solid concept.
They just weren’t getting the traffic, the attention, or the consistency they deserved.
So we stepped in and built the engine for them.
Over 8 weeks, we created a creator-driven growth system that made Flex Studio impossible to ignore:
Activated 28 carefully selected wellness & lifestyle micro-influencers
Produced 120+ pieces of UGC (pilates clips, transitions, mat moments, in-studio lifestyle content)
Hosted 3 full influencer class takeovers
Created daily story momentum to keep the studio top of mind
Showcased Flex’s unique vibe: soft lighting, clean aesthetic, and feel-good energy
The impact was crazy, and fast:
+310% increase in Instagram reach
+19% bump in monthly class bookings
6,500+ website visits from influencer traffic
400+ new followers purely from creator mentions
Constant class demand spikes on takeover days
Flex Studio became one of Dubai’s most recommended boutique studios on IG
And what made this work wasn’t hype — it was alignment.
Wellness creators loved the space. They felt good being there, and that translates directly into authentic content and real bookings.
We didn’t just promote Flex Studio.
We made people want to show up, book, tag, and come back.
This is exactly what we do at Yamammi — we build consistent attention loops that turn great brands into destinations.